It is no surprise that the Media and Entertainment industry has been experiencing a wildly accelerated evolution and at the centre of this is the ever-growing expansion of streaming platforms, their catalogues, plans and revenue models says research from BB Media and DEG International. Data for the International Digital Entertainment: the Platforms & the Players report was collected through BB Media’s reports and services and covers subscription video-on-demand (SVOD), advertising video-on-demand (AVOD), EST, FAST, pay-TV and transaction video-on-demand (TVOD), up to and including Q1 2023. It outlines the industry’s evolution, penetration and value in different markets across the world, as well as the consumers’ engagement and preferences. In the competition for the largest streaming library, the UK takes the lead [...]