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Disney+

20 Jun 2023

‘Hey Disney!’ voice assistant is now available on US Echo devices

Amazon and Disney have announced that Hey Disney! — the custom voice assistant created for Walt Disney resort locations — can now be added to Echo devices in the US for a fee. Also known as the Disney Magical Companion, Hey Disney! is the first Alexa custom assistant to be made available for “select Amazon Echo devices” (we’ve asked for a list) in your home, providing an array of Disney, Pixar, and Star Wars character voices like BB-8, Minnie Mouse, and Fozzie Bear as well as Disney-flavored responses to things like weather reports, timers, and alarms. Hey Disney! is included as a part of the Amazon Kids Plus subscription. It can also be purchased as a $5.99 annual, auto-renewing subscription [...]
15 May 2023

Disney+ loses 4m subs

Walt Disney’s streaming service Disney+ had a total of 157.8 million paid subscribers as of April 1. This, according to the company’s latest results, was 4 million fewer than the same period last year. The loss was almost entirely attributable to Disney+ Hotstar, which saw its paid subscriber total dip by 8% from 57.5 million to 52.9 million, over the period. Meanwhile, Disney+ had 46.3 million subscribers in its domestic (US and Canada) unit, down 1% on a year earlier, while the international operation, excluding Hotstar, saw its subscriber total increase by 2% to 58.6 million. Hotstar and domestic subscriber losses were largely down the former no longer offering the Indian Premier League and price increases for the latter. Domestic [...]
13 Jan 2023

Streaming in the FAST Lane

Streaming in the FAST Lane: How AVODs Are Giving TV Back to the Advertisers Disney+'s and Netflix's ad-supported tiers are opening up new inventory and audiences to marketers in 2023 When it comes to the changing TV landscape, marketers are crying ad tiers of joy. The days of streamers shunning marketers and gatekeeping massive subscriber audiences are over. Instead, SVOD subscriptions are declining, according to a Q3 analysis by Kantar, and growth is coming from platforms that have a combination of both SVOD and AVOD/FAST (free ad-supported TV), opening up inventory to advertisers. And with streaming giants Disney+ and longtime advertising holdout Netflix both finally getting into the lower-priced, ad-supported game within the past couple months, that growth will likely [...]
09 Dec 2022

Disney+’s

Disney+’s ad-supported tier launches today with Chromecast and Android TV support; no Roku After months of hearing about it, Disney+ has today launched its “Basic with ads” tier that lets customers save some money in exchange for sitting through a few ads. It launches with support for both of Google’s big-screen platforms, but won’t work on Roku for the time being. Available as of today, December 8, Disney+ is offering its service with ads starting at $7.99 per month. That cost gets you the core Disney+ streaming service, while bundles offer Disney+ and Hulu for $9.99/month, adding ESPN+ for a total of $12.99/month. Ad-free plans start at $10.99/month and rise to $19.99/month for a bundle of all three services together. [...]