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Amagi

07 Jun 2023

German health tv launches first FAST channel with Amagi

Amagi has announced that health tv, a German private television station owned by the hospital group Asklepios, is making its first FAST channel using its cloud solutions. health tv will now enjoy improved audience reach with its wide range of diverse content offerings, educating viewers on important topics of health, medicine, and wellbeing. Moreover, health tv’s entry into the connected TV (CTV) and smart TV ecosystem marks another pioneering step for Germany in entering this new media landscape. Commenting on the launch, Marina Gunesch, MDr of health tv, said: “In Germany, we are still at the beginning, but the USA has always been a trendsetter in the media world,” says . “With our new look, we are making it easier [...]
13 Jan 2023

Amagi

Amagi: Significant growth for FAST channels Year-on-year growth in the FAST channel market continues to outpace predictions, according to the cloud-based technology Amagi. In the sixth edition of its Quarterly Global FAST Report, the company says growth in Q3 (Jul-Sep) 2022 compared to Q3 (Jul-Sep) 2021 in Europe saw an increase of 99.97% in ad impressions and over 51% in Hours of Viewing. The report aggregates data from the company’s proprietary viewership and ad analytics platform, which brings together data and insights from 50+ platforms and over 2,000 channels that run on Amagi’s SSAI platform. “Recent global events have contributed to a difficult economic climate in Europe and across the world. Against this backdrop, the FAST sector has displayed the [...]