Rakuten TV launches FIFA+ FAST channel ahead of FIFA Women’s World Cup
Rakuten TV is introducing a new football FAST channel called FIFA+ to provide football enthusiasts with an immersive experience of the game they love, just in time for the FIFA Women’s World Cup commencing on July 20th.
The FIFA+ FAST channel will be accessible in several European markets, including the UK, Spain, France, Germany, and Italy. It will feature a wide range of captivating content, including compelling storytelling, iconic players, a collection of FIFA+ Originals, and a selection of action-packed FIFA archives highlighting the best moments from the FIFA World Cup and FIFA Women’s World Cup. Viewers can enjoy full match replays, highlights, and curated collections.
Cedric Dufour, CEO and President of Rakuten TV, said, “Sport has been an important focus for Rakuten TV’s FAST offering, and the inclusion of FIFA+ reinforces our strategy of continuously improving the service with recognizable and relevant brands in our local markets. We are thrilled to have them on board and look forward to working together.”
The FIFA+ FAST channel will be available for streaming on the Rakuten TV app across all devices, ensuring convenient access to full match replays, documentaries, highlights, and archives throughout Europe. The remarkable growth of Rakuten TV’s FAST channels line-up and AVOD section has prompted the streaming platform to explore content acquisition opportunities, enabling the operation of its own tailored and localized channels in specific territories.
Rakuten TV currently serves 43 European territories, reaching over 140 million households through its branded remote-control button and pre-installed app on Smart TV devices.